B2B Digital Marketing/Martech Buyers and Suppliers Rendezvous
Connect with decision-makers, participate in panel discussions, and find solutions to your marketing challenges. Join us for captivating sessions led by industry pioneers and connect with top brands, exhibitors, and sponsors.
THE
ULTIMATE
INTRIGUE
MARTECH
EXPERIEN-
CE
ACQUIRE
PRICELESS KNOWLE-
DGE
Connect with top-notch marketing experts and tap into their practical expertise. Gather valuable insights that you can immediately apply within your organization.
DEPART WITH ACTION
-ABLE
SOLU
-TIONS
Struggling with marketing challenges in your company? Worry not. Our sponsors and exhibitors possess the perfect remedies for your marketing dilemmas. They eagerly await your presence at the summit.
FORGE MEANINGFULCONNECTI
-ONS
Mingle with captivating individuals who share a passion for marketing and advertising. Cultivate friendships and engage in business discussions with like-minded peers who are seeking collaboration.
EVENT PARTNERS
THEMES/MAIN TOPICS
SPONSOR
EVENT SPEAKERS
Prepare to be inspired by our stellar lineup of speakers at MadTech Brisbane 2024 conference! We've curated a diverse group of talented experts from various industries, each with a unique perspective to share. Get ready to learn, connect, and be captivated by their invaluable insights. Join us for an unforgettable experience with our exceptional lineup of speakers!
AGENDA
Kickstart your day with a hearty networking tea/coffee to connect with peers and fellow MadTech enthusiasts.
8:30 AM to 9:30 AM
Registration, Tea and Networking
A brief introduction to set the stage for the MadTech Summit and the exciting journey ahead in the dynamic world of marketing and technology.
9:30 AM to 9:35 AM
Opening Remarks
Keynote Session
9:35 AM to 9:55 AM
The Future of B2B Marketing
What if the future of B2B marketing wasn't just about the next campaign, but about leveraging hidden forces to drive long-term growth? This session dives into the evolving B2B landscape, exploring how some industry leaders have been adapting their strategies and what the next wave of influence will be. Let’s uncover how to navigate the changing landscape and unlock the potential of AI to propel your clients towards B2B marketing success and achieve breakthrough results.
SPEAKER
Rhonwyn Learner
General Manager of Business In Training
Keynote Session
10:00 AM to 10:20 AM
The Power’s In The Scroll: Unlocking The Full Potential of Social Media Marketing to Millennials
In a world where attention is the greatest currency, discover the blueprint to captivate millennials on social media. Join us for insights, strategies, and secrets that unlock their hearts and wallets. Elevate your marketing game and leave with actionable tactics to thrive and shine in the digital realm. So, fasten your seatbelts and brace yourselves for an exhilarating exploration into the psyche of the millennial consumer, as we unravel the mysteries of social media marketing and discover how to navigate this ever-changing landscape with finesse and flair.
SPEAKER
Phoebe Lay
Founder, Director at Thrive and Shine Co.
Keynote Session
10:25 AM to 10:45 AM
Solving the Marketing Personalisation Paradox in an AI Era
SPEAKER
Christopher Melotti
Founder, Business Communications and Brand Messaging Strategist at Melotti Media
Panel Discussion
10:50 AM to 11:30 AM
The Art and Science of Branding
Delve into the ever-evolving world of branding, where creativity and data-driven strategies meet.
SPEAKERS
Christopher Melotti
Founder, Business Communications and Brand Messaging Strategist at Melotti Media
Sue Johnson
Head of Marketing at Foundation Education and the Australian Institute of Personal Trainers
Kate Phillips
VP of Global Marketing at Criteria Corp
MODERATOR
Courtney Scales
Global Director of Marketing Operations & Campaigns at Reapit ANZ
Panel Discussion
11:35 AM to 12:15 AM
Mastering Video Marketing in the Digital Age
Learn how to create video campaigns that captivate, engage, and foster a deeper connection with your audience.
SPEAKERS
Phoebe Lay
Founder, Director at Thrive and Shine Co.
Scott White
Senior Manager Sales and Marketing Operations at Airbus
MODERATOR
Rusty Gimaev
Head of Marketing at Calibre Real Estate
Embark on a quick tour of the exhibitors' area to explore cutting-edge solutions and innovations.
12:20 PM to 12:40 PM
Exhibitor Tour
Savour a delicious lunch and relax before the afternoon sessions.
12:40 PM to 1:40 PM
Lunch, Networking and Group Photo
Fireside Chat
1:45 PM to 2:25 PM
AI’s Impact on Modern Marketing
Explore how AI revolutionises marketing strategies. From data analytics to personalised customer experiences, AI enhances targeting precision and campaign effectiveness. This panel delves into innovative AI applications, guiding marketers in leveraging technology to optimise engagement and drive results in today's digital landscape.
SPEAKERS
Donella Beckton
National Marketing Manager at Celotti Workforce
Rhonwyn Learner
General Manager of Business In Training
MODERATOR
Wade Curtis
Marketing Strategy Manager at Hastings Deering
Panel Discussion
2:30 PM to 3:10 PM
Crafting Personalised Marketing Experiences
Explore the power of personalisation in marketing and how it can boost engagement and loyalty.
SPEAKERS
Marissa Candy
The Rebel Marketer
Louise Flynn
Product and Marketing Consultant | Founder, Rulu Marketing
Shubham Mathur
Chief Technology Officer at Tokom
MODERATOR
Rusty Gimaev
Head of Marketing at Calibre Real Estate
Take a breather with a cup of coffee and seize the opportunity to recharge and reconnect with industry peers. Share ideas, insights, and perhaps a few secrets in a casual atmosphere.
3:15 PM to 3:35 PM
Afternoon Coffee Break and Networking - Recharge and Reconnect
Panel Discussion
3:40 PM to 4:20 PM
Harmonising Humanity and Automation in Marketing
Discover the secrets of blending human creativity and automation for effective, resonant marketing campaigns.
SPEAKERS
Louise Flynn
Product and Marketing Consultant | Founder, Rulu Marketing
Jacob Davidson
Head of Marketing at UrbanX
MODERATOR
Courtney Scales
Global Director of Marketing Operations & Campaigns at Reapit ANZ
Fireside Chat
4:20 PM to 5 PM
Mastering Performance Marketing
Unlock the key strategies for optimising your marketing performance in this high-impact session.
SPEAKER
Elise Bentley
Director of Marketing at Practice Protect
MODERATOR
Juanita Wheeler
Executive Director & Licensee at TEDxBrisbane
Conclude the day with a networking reception, where you can unwind and share your insights with fellow MadTech enthusiasts.
05:00 PM Onwards
Networking Reception
GET TICKETS
DISCUSSION TOPICS
SEO MARKETING
SEO: Economic Salvation in Recession.
AI MARKETING
Ways to utilize AI tools in order to revolutionize your marketing approach?
PARTNERSHIP MARKETING
Building Agile & Resilient Tech Partnerships in Emerging Markets.
BRANDING
Nurturing Brand Communities for Growth and Retention.
PERSONALIZED MARKETING
Transforming Business through Personalization.
PERFORMANCE MARKETING
Cutting-Edge Strategies for Maximizing Return on Advertising Spend.
VENUE
A venue designed to Intrigue!
CLIFTONS, L24, 288 EDWARD ST, BRISBANE CITY QLD 4000
We've selected Cliftons Brisbane for the Intrigue MAdTech Summit for its intimate ambiance, ideal for fostering meaningful connections and discussions among attendees. With its cozy yet professional setting, state-of-the-art facilities, and central location, it offers the perfect environment for a focused and engaging event.
WHO IS IT FOR?
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CMOs: Gain insights into how technology is disrupting marketing strategy and stay ahead of the curve.
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CDOs/ClOs: Embrace agility and be future-ready for digital transformation in the marketing landscape.
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Marketing Technology Startups: Showcase your innovative solutions and services to a highly relevant audience.
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Marketing Agencies: Experience the evolving customer expectations and build a strong network of industry professionals.
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Marketing Professionals: Stay up-to-date with the latest trends, strategies, and technologies shaping the marketing industry.
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Digital Marketers: Learn how to leverage digital channels effectively and drive successful campaigns.
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Brand Managers: Discover new approaches to brand building and customer engagement in a dynamic market.
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Marketing Analysts: Gain insights into data-driven marketing strategies and analytics tools to optimize marketing performance.
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Social Media Managers: Explore innovative social media tactics and platforms to enhance brand presence and engagement.
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Content Marketers: Uncover content creation and distribution strategies that resonate with target audiences.
ATTENDEE PROFILE
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Chief Marketing Officers (CMOs)
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Chief Technology Officers (CTOs)
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Chief Operating Officers (COOs)
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Chief Information Officers (CIOs)
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Chief Innovation Officers (CIOs)
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VPs of Marketing
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Heads of Marketing Technology
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Heads of Digital Marketing
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Heads of Marketing Analytics
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Heads of Marketing Operations
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Heads of Customer Experience (CX)
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Heads of Marketing Automation
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Heads of Content Marketing
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Heads of Social Media Marketing
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Heads of Brand Management
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Heads of Marketing Strategy
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Heads of Marketing Communications
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Heads of Data Analytics in Marketing
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Heads of Marketing Technology Implementation
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Marketing Managers
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Marketing Consultants
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Marketing Analysts
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Marketing Project Managers
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Marketing Campaign Managers
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SEO Specialists
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SEM Specialists
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Email Marketing Managers
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Public Relations Managers
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Creative Directors
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Marketing Coordinators